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Dominick:Dynamics of Mass Communication
Dynamics of Mass Communication: Media in the Digital Age, 7/e
Joseph R. Dominick

Communication: Mass and Other Forms

Learning Objectives

1.

Recognize the elements of the communication process.

2.

Understand the different types of communication settings.

3.

Identify the function of gatekeepers.

4.

Describe how the Internet has changed mass communication.

5.

Define the symbiosis of the media.

6.

Explain the implications of disintermediation on the media.