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Multiple Choice
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1

A community relations program's foundation must be based on
A)how the community is structured.
B)what are the community's strengths and weaknesses.
C)what the community knows and feels about an organization.
D)all of the above.
2

Corporate charity has been considered a legal use of stockholders' funds for the past
A)25 years.
B)100 years.
C)50 years.
D)35 years.
3

The 3-P approach to community activism includes
A)preventing, planning and practice.
B)planning, practice and precision.
C)planning, prioritizing and practice.
D)punctuality, planning and prioritizing.
4

Where do organizations intersect with their communities?
A)citizens
B)infrastructure
C)facilities
D)all of the above
5

Community Relations Programs should
A)focus only on the organization.
B)focus only on the community.
C)be opportunistic.
D)avoid changing needs.
6

Effective community relations depends on recognizing the ___________ of institutions.
A)altruism
B)independence
C)interdependence
D)limitations
7

The definition of community relations as a public relations function includes
A)the goal of benefiting the organization only.
B)the goal of benefiting the community only.
C)unplanned, spontaneous participation with a community.
D)participation with a community to maintain and enhance its environment.
8

Methods to determine community knowledge, attitudes, and perception do not include
A)membership in civic organizations.
B)survey research.
C)task forces and committees.
D)communication audits.
9

Which of the following is not a community relations channel of communication?
A)brochures
B)annual reports
C)company policies
D)exhibits in local airports
10

Many organizations have tried to make their giving match the values of their employees by
A)limiting donations to employee groups only.
B)matching employee contributions.
C)regularly polling employees to determine their values.
D)relying on national polling data as a basis for corporate gift-giving.







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