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Post: Business and Society 10e
Business and Society: Corporate Strategy, Public Policy, Ethics, 10/e
James Post, Boston University
Anne T Lawrence, San Jose State University
James Weber, Duquesne University

The Community and the Corporation

Chapter Objectives

When a business has a good relationship with its community, it can make an important difference in the quality of that community's life and in the successful operation of the company. Communities look to businesses for help in coping with local problems and for civic leadership; firms expect to be treated in fair and supportive ways by the local community. This idea operates for companies of all sizes. As companies expand their operations, they develop a wider set of community relationships. Whether local, regional, or global, corporate citizenship reflects a company's business and social values.

This chapter focuses on these key questions and objectives:


1

What interdependencies exist between companies and communities in which they operate?

2

Why do businesses respond to community problems and needs?

3

How is social capital created when businesses become involved in addressing community problems?

4

How does volunteerism contribute to building strong relationships between businesses and communities?

5

What is the role of philanthropy in community life, and how does strategic philanthropy relate to this trend?

6

How are social partnerships between businesses and the communities used to address today's pressing social problems?




McGraw-Hill/Irwin