|  ABC's of Relationship Selling, 7/e ABC's of Relationship Selling, 7/e written by Charles Futrell, a sales person turned teacher, is filled with practical tips and business-examples in a brief, affordable paperback that is perfect for a selling course where a concise book is preferred. Professors who spend considerable time on other resources and projects will appreciate the brief format that the text offers. Schools that do not offer a separate selling course may find this short paperback a nice addition in a sales management course. No matter what career the student pursues, selling skills will always be an asset and will enhance communications skills. This inexpensive text is one the students keep after the class is over and they use it as a resource in the business world. The Student Center content with testbank is available for WebCT, Blackboard, and McGraw-Hill's PageOut course management systems. For more information, instructors should visit McGraw-Hill Digital Solutions. |
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