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Strategic Management: Strategic Managment
Gregory G. Dess, University of Texas at Dallas
G.T. Lumpkin, University of Illinois--Chicago

Implementing Strategy: Achieving Effective Strategic Control

Application Questions

Application Questions and Exercises

1. Most of Bausch and Lomb’s problems may be attributed to a "traditional" control system that failed to continuously monitor the environment and make necessary changes in its strategy and objectives. What companies are you familiar with that responded appropriately (or inappropriately) to environmental change?

2. How can a strong, positive culture enhance a firm’s competitive advantage? How can a weak, negative culture erode competitive advantages? Explain and provide examples.

3. Use the Internet to research a firm that has an excellent culture and/or reward and incentive system. What are this firm’s main financial and nonfinancial benefits?

4. The use of rules and regulations can often supplant the need for individual judgment. Discuss instances in which this is both appropriate and inappropriate.

Ethics Questions

1. Strong cultures can have powerful effects on employee behavior. How does this create inadvertent control mechanisms? That is, are strong cultures an ethical way to control behavior?

2. Rules and regulations can help reduce unethical behavior in organizations. To be effective, however, what other systems, mechanisms, and processes are necessary?