HelpFeedback
Managerial Economics
Information Center
Table of Contents
About the Authors
Preface
Supplements
What's New
Feature Summary
List of Illustrations
PageOut


Student Edition
Instructor Edition
Managerial Economics, 9/e

Christopher R. Thomas, University of South Florida
S. Charles Maurice, Texas A&M University

ISBN: 0073402818
Copyright year: 2008

List of Illustrations from Previous Editions



    1. Illustration 4.1     How Confident Is “Confident Enough”?
    2. Illustration 7.4     Econometric Forecasters Profit by Watching the Weather
    3. Illustration 3.2     Are Hybrid Gasoline-Electric Cars Optimal?: Analysis at the Margin
    4. Illustration 2.2     For Sale by Owner: One Kidney, Like-New Condition . . .
    5. Illustration 1.5     Do Profits Matter in the Information Age?
    6. Illustration 15.4   A Diamond (cartel) Is (not necessarily) Forever
    7. Illustration 15.1   Competition by Doing the Right Thing
    8. Illustration 14.1   What Is the Definition of the Toy Marketing
    9. Illustration 12.4   Are the Giants Subject to the Ups and Downs of the Markets?
    10. Illustration 12.3   For Perfect Competitors a Boom Can Be a Dangerous Thing
    11. Illustration 14.3   Multiproduct Firms: Diversification to Reduce Risk
    12. Illustration 6.3     Some Perils of Image Advertising
    13. Illustration 1.2     What Is the Value of a Firm?
    14. Illustration 2.1     Effects of Changes in Determinants of Demand on Price and Sales
    15. Illustration 20.1   Do Income Taxes Affect Managerial Decision-Making?
    16. Illustration 18.2   Cannibalization by Saturn Concerns General Motors Corporation
    17. Illustration 16.3   When is Price “Signaling” Really Price Fixin
    18. Illustration 15.2   Credit as an Entry Barrier
    19. Illustration 13.2   Competition in Riverboat Gambling: A Case of Fool’s Gold*
    20. Illustration 14.2   Advantages of Established Firms and Strategic Behavior
    21. Illustration 15.3   The Advertising Dilemma: Recent Battles
    22. Illustration 10.1   The Sometimes Impossible Task of Measuring Productivity
    23. Illustration 12.1   Perfect Competition in Financial Markets
    24. Illustration 7.1     First Chicago Shows Customer “How to Lose Wait”
    25. Illustration 9.1     Could the West do Without South Africa’s Minerals?
    26. Illustration 7.1     High-Tech Market Experiments*
    27. Illustration 3.3     Optimally Allocating Advertising Expenditures
    28. Illustration 3.1     Optimal Product Quality
    29. Illustration 17.1   Firms Close Inefficient Plants
    30. Illustration 11.1   Estimating Economies of Scale in the U.S. Airline Industry

To obtain an instructor login for this Online Learning Center, ask your local sales representative. If you're an instructor thinking about adopting this textbook, request a free copy for review.