Site MapHelpFeedbackTaking Risks and Making Profits within the Dynamic Business Environment
Taking Risks and Making Profits within the Dynamic Business Environment


Premium content available for purchase is identified in the left-hand Navigation Menu by the asterisk (*) which precedes the content name. Premium Content on this OLC includes:
    1. Interactive Exercises (Course-wide Content)
    2. Multi-lingual Glossaries (Course-wide Content)
    3. Manager's Hot Seat (Course-wide Content)
    4. Videos-streaming (Course-wide Content)
    5. Learning the Language (Chapter Content)
    6. Narrated Lectures (Chapter Content)
    7. iPod® Content (Chapter Content)



After you have read and studied this chapter, you should be able to

  1. Describe the relationship between profit and risk, and show how businesses and nonprofit organizations can raise the standard of living for all.


  2. Compare and contrast being an entrepreneur and working for others.


  3. Analyze the effect of the economic environment and taxes on businesses.


  4. Describe the effects of technology on businesses.


  5. Demonstrate how businesses can meet and beat competition.


  6. Analyze the social changes affecting businesses.


  7. Identify what businesses must do to meet global challenges, including war and terrorism.


  8. Review how past trends are being repeated in the present and what those trends mean for tomorrow's college graduates.





To learn more about the book this website supports, please visit its Information Center.
(c)2010 McGraw-Hill Higher Education
Any use is subject to the Terms of Use and Privacy Notice.
McGraw-Hill Higher Education is one of the many fine businesses of The McGraw-Hill Companies.


Nickels: Undstd Business 9eOnline Learning Center

Home > Chapter 1