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Ball 11/e
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International Business, 11/e

Donald A. Ball
Wendell H. McCulloch Jr., California State University
J. Michael Geringer, California Polytechnic State University
Michael S. Minor, University of Texas, Pan-American
Jeanne M. McNett, Assumption College

ISBN: 0073530166
Copyright year: 2008

Supplements



Instructor Supplements:

Instructor's Resource CD-ROM
Includes Instructor's Manual, Test Bank, and PowerPoint slides.

International Business Video DVD Vol 4
A new video collection features original business documentaries as well as NBC news footage. Featured titles include “Will Rallies Help Immigrants?”, “Is China Cheating When It Comes to Trade?”, “Cirque du Soleil: A Truly Global Workforce,” and “J&J: Creating a Global Learning Organization” Videos correspond to end-of-part video cases (with discussion questions) in the book.

Online Learning Center (OLC) www.mhhe.com/ball11e is a website that follows the text chapter-by-chapter with digital supplementary content germane to the book.

CESIM: Global Challenge Simulation. This online simulation is packaged free with new copies of this text. This online simulation involves the hand-held digital device. There are 3 market areas (North America, Europe and Asia ). The simulation offers a range of features that could be offered (impacting product differentiation), choice of production sites (within Asia or in North America ), price options, and exposure to exchange rate fluctuations. It can be used with 3 to 12 teams (so 6 to 50 students per simulation)-and can involve teams from more than one class or university if the instructor wishes.


To obtain an instructor login for this Online Learning Center, ask your local sales representative. If you're an instructor thinking about adopting this textbook, request a free copy for review.