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Multiple Choice Quiz
Multiple Response Quiz
Case Studies

Jacket
Entrepreneurship
David A. Kirby, University of Surrey, UK

New Venture Planning and Creation

Multiple Response Quiz



1

Which of the following should a business plan include?
A)the short- and medium-term goals for the business
B)a detailed technical description of the product(s)
C)the market opportunities that have been identified
D)the resources required to enable the goals to be achieved
2

What are financiers looking for, according to Barrow et. al (2001) in a business plan?
A)Evidence of market orientation and focus
B)Evidence of customer acceptance
C)Proprietory position
D)Return
E)Believable forecasts
3

When attempting to secure funding to start a business, it is important to explain which of the following?
A)Why the money is needed
B)The type of funding required
C)When the money will be needed
D)The deal being offered
E)The exit routes open to investors.