HelpFeedback
Principles of Economics
Information Center
Overview
Preface
Table of Contents
Feature Summary
About the Authors
Sample Chapter
Buy the Book
Request Password
Request Lecturer Copy
Adobe Reader
Feedback
Adoption Promise
PageOut


Student Edition
Instructor Edition
Principles of Economics

Moore McDowell
Rodney Thom
Robert Frank
Ben Bernanke

ISBN: 0077108310
Copyright year: 2006

Principles of Economics, European Edition, develops the well regarded US textbook by Frank and Bernanke to reflect the issues and context of economics in Europe.

The book presents concepts intuitively through examples drawn from familiar contexts. It relies throughout on a well articulated shortlist of 12 core principles which are reinforced by real-world examples. Review questions, exercises and problems encourage students to apply these principles in a variety of contexts.

The text encourages students to become "economic naturalists", people who employ basic economic principles to understand and explain what they observe in the world around them. The "economic naturalist" approach helps students develop concepts and illustrates their applications in a real world setting.

Here you can find a host of information about the book, as well as a range of downloadable supplements for students and lecturers. The Information Centre provides details about the book's features and content. The OLC also offers a range of supplementary resources for studying and teaching using this textbook.

THE STUDENT CENTRE

The Student Centre contains material to accompany the study of Principles of Economics. This material includes:

  • Student Multiple Choice Questions
  • Glossary

Click on the menu to the left of this page to view these resources.
Chapter-by-chapter resources may be viewed by clicking on the drop-down list.

Updated August 2006
The authors have written a brand new appendix on the IS-LM model, exclusively for this OLC. You will find it in the Student Centre.

THE LECTURER CENTRE

The Lecturer Centre for this title contains a wealth of downloadable material for lecturers who adopt Principles of Economics, comprising:

  • Naturalist Exercises
  • PowerPoint Slides
  • Lecture Outlines
  • Solutions to Questions in the Book
  • Artwork
  • Link to Testbank

ACCESSING THE LECTURER CENTRE
The Lecturer Centre is for instructors and lecturers only and as such is password-protected. In order to request the password to access the Lecturer Centre, please fill in your details on the request password page. A McGraw-Hill representative will contact you in due course.

REQUEST LECTURER COPY
If you are considering using Principles of Economics for course adoption, you can request a complimentary lecturer copy by clicking here and filling in the online form.

Please note that lecturer copies can only be sent to college or university addresses within Europe, the Middle East or Africa. Lecturers outside these regions should contact their respective International Office.



To obtain a lecturer login to the Online Learning Centres, ask your local sales representative. If you're a lecturer thinking about adopting this textbook, request a lecturer copy for review.