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Geringer M, 1e
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Table of Contents


M: International Business

J. Michael Geringer, Ohio University
Michael S. Minor, University of Texas - Pan American
Jeanne M. McNett, Assumption College

ISBN: 0078029376
Copyright year: 2012

Table of Contents



Section one THE NATURE OF INTERNATIONAL BUSINESS

Chapter 1 The Challenging World of International Business

Chapter 2 International Trade and Investment

Chapter 3 International Institutions from an International Business Perspective

Section two INTERNATIONAL ENVIRONMENTAL FORCES

Chapter 4 Sociocultural Forces

Chapter 5 Natural Resources and Environmental Sustainability

Chapter 6 Political and Trade Forces

Chapter 7 Intellectual Property and Other Legal Forces

Chapter 8 The International Monetary System and Financial Forces

Chapter 9 Labor Forces

Section three THE ORGANIZATIONAL ENVIRONMENT

Chapter 10 International Competitive Strategy

Chapter 11 Organizational Design and Control

Chapter 12 Assessing International Markets

Chapter 13 Entry Modes

Chapter 14 Marketing Internationally

Chapter 15 Global Operations and Supply Chain Management

Chapter 16 Managing Human Resources in an International Context

Chapter 17 International Accounting and Financial Management

ENDNOTES

CREDITS

INDEX


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