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Brydon: Between One and Many textbook cover
Between One and Many: The Art and Science of Public Speaking, 4/e
Steven R. Brydon, California State University, Chico
Michael D. Scott, California State University, Chico

Informative Speaking

Summary

Informative speaking is the process by which an audience gains new information or a new perspective on old information from a speaker.

  • Learning is frequently the goal of informative speaking.
  • It's important therefore that the individual learning styles of audience members be reflected in the verbal and nonverbal content of informative speeches.
  • Successful informative speeches are audience involving, audience appropriate, audience accessible, and potentially life enhancing.
  • Informative speeches can be used to explain, instruct, demonstrate, or describe processes, concepts, and skills.
  • Informative speeches are common in the classroom, the workplace, and the community.