Between One and Many: The Art and Science of Public Speaking, 4/e

Steven R. Brydon, California State University, Chico
Michael D. Scott, California State University, Chico

Language: Making Verbal Sense of Your Message

Learning Objectives

After reading this chapter and reviewing the learning resources on your CD-ROM and at the Online Learning Center, you should be able to:

Construct examples that illustrate the relationship between language and thought.

Describe the role language plays in relating to cultural, demographic, and individual diversity.

Describe the "different voice" that characterizes women's and men's speech.

Differentiate between denotative and connotative meaning.

Use rhetorical devices such as metaphor and simile to vary language intensity in your speeches.

Use concrete language, as well as contrast and action, to reduce uncertainty on the part of your audience.

Use verbal immediacy and transitional devices in your speeches.

Avoid marginalizing and totalizing language, using inclusive language instead.

Avoid sexist and stereotypic language.

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