Functional Perspective on Group Decision Making

To view this video excerpt, insert the Conversations with Communication Theorists Student CD-ROM that accompanies A First Look at Communication Theory textbook.

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"If you and I went to Las Vegas armed with the knowledge of the functional theory, and we used our knowledge of the theory to predict whether the group would make a good decision or a bad decision, we would win more times than we would lose . . .  Seventy percent of the time we would be correct and thirty percent of the time we would be wrong."