Opportunities to deal with a diverse customer base will increase as the global economy
expands. With continuing immigrations, an aging U.S. population, changes in
values, and increased ease of mobility, the only thing certain is that the next customer
you speak with will be different from you. Remember, however, that he or
she will also be similar to you in many ways and that both of you will have a basis
for discussion.
The success you have in the area of dealing with others is totally dependent on
your preparation and attitude toward providing quality service. Learn as much as
you can about various groups of people in order to effectively evaluate situations,
determine needs, and serve all customers on an equal basis. |