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Chapter Objectives
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Studying this chapter should enable you to:

Distinguish between a sample and a population.

Explain what is meant by the term "representative sample".

Explain how a target population differs from an accessible population.

Explain what is meant by "random" sampling and describe briefly three ways of obtaining a random sample.

Use a table of random numbers to select a random sample from a population.

Explain how stratified random sampling differs from cluster-random sampling.

Explain what is meant by systematic sampling, convenience sampling, and purposive sampling.

Explain how the size of a sample can make a difference in terms of representativeness of the sample.

Explain what is meant by the term "external validity".

Distinguish between population generalizability and ecological generalizability and discuss when it is (and when it is not) appropriate to generalize the results of a study.







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