Creative activities, vivid examples, annotated speech samples, and a foundation of classic and contemporary rhetoric provide students with a strong understanding of public speaking.
The Lucas Integrated Teaching System continues to be one of the main reasons for the popularity of this text. Stephen Lucas writes the entire Annotated Instructor's Edition, Instructor's Manual, and Test Bank; these materials, as well as the CDs and the Online Learning Center with PowerWeb that accompany the text, are cross-referenced to produce an outstanding integrated teaching system.
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