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Chapter Outline
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Audience-Centeredness
Your Classmates as an Audience
The Psychology of Audiences
Demographic Audience Analysis
Age
Gender
Sexual Orientation
Racial, Ethnic, and Cultural Background
Religion
Group Membership
Situational Audience Analysis
Size
Physical Setting
Disposition Toward the Topic
Disposition Toward the Speaker
Disposition Toward the Occasion
Getting Information About the Audience
Interviewing
Questionnaires
Adapting to the Audience
Audience Adaptation Before the Speech
Audience Adaptation During the Speech







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