Use the globalEDGE™ site
to complete the following exercises:
1. Assume you own an exporting company that specializes in consumer products.
You have been selling your product to several different continents but not Asia.
You have chosen South Korea as your first Asian country to expand in. Since
you have not previously sold your products to the Asian market, you think it
would be a good idea to form a strategic alliance with a local firm. You strongly
believe that the first impression is important. Therefore, you have decided
to collect some information regarding local culture and business habits of South
Korea before your departure. Prepare a short report in terms of the most shocking
characteristics that may affect business interactions in this country.
2. Arabic cultures exhibit significant differences in business etiquette when
compared to Western cultures. For example, when in an Arabic country, one should
express herself/himself in private. Using the globalEDGE™
site, find 10 additional tips regarding the business etiquette of Arabic countries.
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