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| 1 | |
The complete process of locating a service facility moves from the general to the specific, e.g. first the geographic area is determined, then the neighborhood, and then the specific site. |
| | A) | True |
| | B) | False |
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| 2 | |
For many services the front and back office need not be co-located. |
| | A) | True |
| | B) | False |
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| 3 | |
In choosing a location, a solution space that has an infinite number of possibilities is referred to as a 'network'. |
| | A) | True |
| | B) | False |
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| 4 | |
The maximal covering location problem is concerned with maximizing the population covered within a desired service distance, whereas the location set covering problem is concerned with the minimum number of facility locations that will serve all demand points within some specified maximal distance. |
| | A) | True |
| | B) | False |
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| 5 | |
Two service providers (A and B) are equal in every way except that service B is twice as far away as service A. According to the Huff model, if the appropriate Lambda ( ) is four, service B is eight times less attractive than service A. |
| | A) | True |
| | B) | False |
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| 6 | |
A facility's location can have an impact on smoothing demand. |
| | A) | True |
| | B) | False |
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| 7 | |
The first step in choosing a location for a service facility involves answering which of the following questions? |
| | A) | What is the purpose of the service and how will success be measured? |
| | B) | How many facilities will be constructed? |
| | C) | Are the potential sites limited due to access, zoning restrictions, labor availability…? |
| | D) | All of the above questions must be asked. |
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| 8 | |
Which of the following is not an element that is normally considered when selecting a specific site? |
| | A) | Accessibility |
| | B) | Previous uses |
| | C) | Traffic flow |
| | D) | Competition |
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| 9 | |
Consider factory outlet centers that are often located upwards of thirty miles away from an urban center. Compared to neighborhood supermarkets, the lambda ( ) in the Huff model for these outlet centers is: |
| | A) | Greater |
| | B) | Smaller |
| | C) | The same |
| | D) | Unrelated, since outlet centers and supermarkets are not comparable |
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| 10 | |
Which of the following is a tool that is used when attempting to locate more than one facility? |
| | A) | Euclidian metric |
| | B) | Huff analysis |
| | C) | Metropolitan metric |
| | D) | Location set covering |
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| 11 | |
The "Food Court" often found at malls is an example of _________. |
| | A) | saturation marketing |
| | B) | competitive clustering |
| | C) | deliberate cannibalization |
| | D) | poor planning |
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| 12 | |
The Internet has begun to change the rules of location selection. What location criterion is most important for pure Internet services such as 'eBay? |
| | A) | Proximity to customers |
| | B) | Distance from competition |
| | C) | Availability of a well-educated workforce |
| | D) | Proximity to overnight shipping |
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