Levy 9e: Retailing Management
Information Center
About the Authors
Book Preface
Feature Summary
Sample Chapter
Table of Contents
MH Connect Marketing

First Time Users
Student Edition
Instructor Edition
Retailing Management, 9/e

Michael Levy, Babson College

ISBN: 007802899x
Copyright year: 2014

About the Authors

Michael Levy, Ph.D. (Ohio State University), is the Charles Clarke Reynolds Professor of Marketing and Director of the Retail Supply Chain Institute at Babson College. He received his Ph.D. in business administration from The Ohio State University and his undergraduate and MS degrees in business administration from the University of Colorado at Boulder. He taught at Southern Methodist University before joining the faculty as professor and chair of the marketing department at the University of Miami.

Professor Levy received an award for 25 years of dedicated service to the editorial review board of the Journal of Retailing in 2011. He has also received the McGraw-Hill Corporate Achievement Award for Grewal/Levy Marketing, second edition, with Connect in the category of Excellence in Content and Analytics (2010); Revision of the Year for Marketing, second edition (Grewal/Levy) from McGraw-Hill Irwin (2010); the Babson Faculty Scholarship Award (2009); and the Distinguished Service Award, Journal of Retailing (2009) (at Winter AMA). He was rated as one of the best researchers in marketing, in a survey published in Marketing Educator (summer 1997).

He has developed a strong stream of research in retailing, business logistics, financial retailing strategy, pricing, and sales management. He has published more than 50 articles in leading marketing and logistics journals, including the Journal of Retailing, Journal of Marketing, Journal of the Academy of Marketing Science, and Journal of Marketing Research. He currently serves on the editorial review board of the International Journal of Logistics Management, European Business Review, and the advisory boards of International Retailing and Marketing Review and the European Retail Research. He is coauthor of Marketing, fourth edition (2014) and M -Marketing, third edition (2013), both with McGraw-Hill/Irwin. Professor Levy was co-editor of Journal of Retailing from 2001 to 2007. He co-chaired the 1993 Academy of Marketing Science conference and the 2006 summer AMA conference.

Professor Levy has worked in retailing and related disciplines throughout his professional life. Prior to his academic career, he worked for several retailers and a housewares distributor in Colorado. He has performed research projects with many retailers and retail technology firms, including Accenture, Federated Department Stores, Khimetrics (SAP), Mervyn's, Neiman Marcus, ProfitLogic (Oracle), Zale Corporation, and numerous law firms.

Barton A. Weitz, Ph.D., received an undergraduate degree in electrical engineering from MIT and an MBA and a Ph.D. in business administration from Stanford University. He has been a member of the faculty at the UCLA Graduate School of Business and the Wharton School at the University of Pennsylvania and is presently the JCPenney Emeritus Eminent Scholar Chair in Retail Management in the Warrington College of Business Administration at the University of Florida.

Professor Weitz is the founder of the David F. Miller Center for Retailing Education and Research at the University of Florida ( The activities of the center are supported by contributions from 35 retailers and firms supporting the retail industry, including JCPenney, Macy's, Walmart, Office Depot, Walgreens, Home Depot, Target, and Brown Shoe, and the International Council of Shopping Centers. Each year, the center places more than 250 undergraduates in paid summer internships and management trainee positions with retail firms and funds research on retailing issues and problems.

Professor Weitz has won awards for teaching excellence and made numerous presentations to industry and academic groups. He has published more than 50 articles in leading academic journals on channel relationships, electronic retailing, store design, salesperson effectiveness, and sales force and human resource management. His research has been recognized with two Louis Stern Awards for his contributions to channel management research and a Paul Root Award for the Journal of Marketing article that makes the greatest contribution to marketing practice. He serves on the editorial review boards of the Journal of Retailing, Journal of Marketing, International Journal of Research in Marketing, and Journal of Marketing Research. He is a former editor of the Journal of Marketing Research.

Professor Weitz has been the chair of the American Marketing Association and a member of the board of directors of the National Retail Federation, the National Retail Foundation, and the American Marketing Association. In 1989, he was honored as the AMA/Irwin Distinguished Educator in recognition of his contributions to the marketing discipline. He was selected by the National Retail Federation as Retail Educator of the Year in 2005 and been recognized for lifetime achievements by American Marketing Association Retailing, Sales, and Inter- Organizational Special Interests Groups.

Dhruv Grewal, Ph.D. (Virginia Tech) is the Toyota Chair in Commerce & Electronic Business, Professor of Marketing, and Co-Director of the Retail Supply Chain Institute at Babson College. His research and teaching interests focus on retailing, pricing, services, global marketing, e-commerce, and value-based marketing strategies. He has published more than 115 articles in journals such as Journal of Marketing, Journal of Consumer Research, Journal of Marketing Research, Journal of Retailing, and Journal of the Academy of Marketing Science, among others. He has been awarded the 2013 Distinguished Graduate Alumnus Award (Virginia Tech), the 2012 Lifetime Achievement Award in Pricing (AMA Retailing & Pricing SIG), the 2010 Lifetime Achievement Award in Retailing (AMA Retailing SIG), the 2005 Lifetime Achievement in Behavioral Pricing Award, and the Academy of Marketing Science Cutco/Vector Distinguished Educator Award in May 2010. He is a Distinguished Fellow of the Academy of Marketing Science.

Professor Grewal was co-editor of Journal of Retailing from 2001 to 2007. He has also coauthored Marketing Research, (Houghton) and Marketing and M Series: Marketing, (McGraw-Hill). He has won a number of awards for his teaching: 2005 Sherwin-Williams Distinguished Teaching Award, Society for Marketing Advances; 2003 American Marketing Association, Award for Innovative Excellence in Marketing Education; 1999 Academy of Marketing Science Great Teachers in Marketing Award; 1998 Executive MBA Teaching Excellence Award; 1993 and 1999 School of Business Teaching Excellence Awards; and the 1989 Virginia Tech Certificate of Recognition for Outstanding Teaching. He has won a number of awards for his research: the 2010 and 2012 William R. Davidson JR Best Paper Award; the 2011 Luis W. Stern Award; the 2010 and 2011 William R. Davidson Jr Honorable Mention Award; the 2010 Babson College Faculty Scholarship Award; the University of Miami School of Business Research Excellence Award for years 1991, 1995, 1996, and 1998; and the 2002 Service SIG Best Services Paper Award. He also received a Best Reviewer Award (Journal of Retailing, 2008) and a Distinguished Service Award (Journal of Retailing, 2009).

He has taught executive seminars/courses and/or worked on research projects with numerous firms, such as Dell, ExxonMobil, IRI, TJX, Radio Shack, Telcordia, Khimetrics, Profit-Logic, Monsanto, McKinsey, Ericsson, Met-Life, AT&T, Motorola, Nextel, FP&L, Lucent, Sabre, Goodyear Tire & Rubber Company, Sherwin Williams, Esso International, Asahi, and numerous law firms. He has taught seminars in the United States, Europe, and Asia.

Instructors: To experience this product firsthand, contact your McGraw-Hill Education Learning Technology Specialist.