HelpFeedback
Levy 9e: Retailing Management
Information Center
About the Authors
Book Preface
Feature Summary
Sample Chapter
Supplements
Table of Contents
MH Connect Marketing


First Time Users
Student Edition
Instructor Edition
Retailing Management, 9/e

Michael Levy, Babson College

ISBN: 007802899x
Copyright year: 2014

Supplements



INSTRUCTOR/STUDENT RESOURCES

Connect®Marketing is an online assignment and assessment solution that connects students with the tools and resources they'll need to achieve success. McGraw-Hill Connect Marketing helps prepare students for their future by enabling faster learning, more efficient studying, and higher retention of knowledge. Connect Marketing offers you and your students powerful tools and features that optimize your time and energies, enabling you to focus on course content, teaching, and student learning. Connect Marketing also offers a wealth of content resources for both instructors and students. This state-of-the-art, thoroughly tested system supports you in preparing students for the world that awaits. For more information about Connect, go to www.mcgrawhillconnect.com, or contact your local McGraw-Hill sales representative for access to an instructor account.

Connect®Plus Marketing
McGraw-Hill reinvents the textbook learning experience for the modern student with Connect Plus Marketing. A seamless integration of an eBook and Connect Marketing, Connect Plus provides all of the Connect Marketing features plus the following:

  • An integrated eBook, allowing for anytime, anywhere access to the textbook.
  • Dynamic links between the problems or questions you assign to your students and the location in the eBook where that problem or question is covered.
  • A powerful search function to pinpoint and connect key concepts in a snap.
Online Learning Center (OLC) www.mhhe.com/levy9e:
  • The Instructor OLC provides instructors with:
    • Instructor's Manual
    • PowerPoint Presentations
    • Test Bank: Containing true/false, multiple choice, and essay questions, this test bank content can be offered in a Microsoft Word document, through our EZTest Online test generator, or online through McGraw-Hill Connect.
    • Instructor Newsletter with Short Cases based on recent retailing articles appearing in the business and trade press. Instructors can use these short cases to stimulate class discussions about current issues confronting retailers. The newsletter is e-mailed to instructors and archived on the text's Web page.
  • The Student OLC provides students with basic learning resources for each chapter including a chapter quiz.

Instructor's Resource CD (ISBN: 9780077512347)
This CD contains the Instructor's Manual with everything an instructor needs to prepare a lecture, including lecture outlines, discussion questions and links to each chapter's PowerPoint® slides, Test Bank and Computerized Test Bank.

Videos : For use in class, these videos, available on the instructor side of the Online Learning Center, highlight a variety of topics addressed throughout the text.

Video Guides : Available to instructors on the Online Learning Center, includes detailed teaching notes to accompany the chapter videos.

Tegrity Campus is a service that makes class time available all the time by automatically capturing every lecture in a searchable format for students to review when they study and complete assignments. With a simple one-click start and stop process, you capture all computer screens and corresponding audio. Students can replay any part of any class with easy-to-use browser-based viewing on a PC or Mac. Tegrity Campus is available stand-alone or within Connect.

Blackboard® Partnership McGraw-Hill and Blackboard have teamed up to simplify your life. Now you and your students can access Connect and Create right from within your Blackboard course – all with one single sign-on. The grade books are seamless, so when a student completes an integrated Connect assignment, the grade for that assignment automatically (and instantly) feeds your Blackboard grade center. Learn more at www.domorenow.com.

MHCampusTM: McGraw-Hill Campus™ is a new one-stop teaching and learning experience available to users of any learning management system. This institutional service allows faculty and students to enjoy single sign-on (SSO) access to all McGraw-Hill Higher Education materials, including the award winning McGraw-Hill Connect platform, from directly within the institution's website. McGraw-Hill Campus™ provides faculty with instant access to all McGraw-Hill Higher Education teaching materials (e.g. eTextbooks, test banks, PowerPoint slides, animations and learning objects, etc), allowing them to browse, Search, and use any instructor ancillary content in our vast library at no additional cost to instructor or students. Students enjoy SSO access to a variety of free (e.g. quizzes, flash cards, narrated presentations…etc.) and subscription based products (e.g. McGraw-Hill Connect). With this program enabled, faculty and students will never need to create another account to access McGraw-Hill products and services. Learn more at www.mhcampus.com.

Assurance of Learning Ready
Many educational institutions today are focused on the notion of assurance of learning, an important element of some accreditation standards. Retailing Management is designed specifically to support your assurance of learning initiatives with a simple, yet powerful solution. Each test bank question for Retailing Management maps to a specific chapter learning outcome/objective listed in the text. You can use our test bank software, EZ Test and EZ Test Online, or in Connect Marketing to easily query for learning outcomes/objectives that directly relate to the learning objectives for your course. You can then use the reporting features of EZ Test to aggregate student results in similar fashion, making the collection and presentation of assurance of learning data simple and easy.

AACSB Statement
The McGraw-Hill Companies is a proud corporate member of AACSB International. Understanding the importance and value of AACSB accreditation, Retailing Management recognizes the curricula guidelines detailed in the AACSB standards for business accreditation by connecting selected questions in the test bank to the six general knowledge and skill guidelines in the AACSB standards.
The statements contained in Retailing Management are provided only as a guide for the users of this textbook. The AACSB leaves content coverage and assessment within the purview of individual schools, the mission of the school, and the faculty. While Retailing Management and the teaching package make no claim of any specific AACSB qualification or evaluation, we have within Retailing Management labeled selected questions according to the six general knowledge and skills areas.


Instructors: To experience this product firsthand, contact your McGraw-Hill Education Learning Technology Specialist.