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True or False
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1
On a graphic rating scale, respondents make a mark on a line representing a scale.
A)True
B)False
2
Mail surveys usually have high response rates.
A)True
B)False
3
Statistical theory allows researchers to infer what a population is like based on data obtained from a sample.
A)True
B)False
4
When researchers use probability sampling, they do not know the probability of any particular member of the population being chosen.
A)True
B)False
5
Nonprobability sampling techniques are quite arbitrary in that little effort is taken to ensure that a sample accurately represents the population.
A)True
B)False
6
Purposive sampling includes individuals who meet a criterion.
A)True
B)False
7
A sampling frame is the actual population from which a random sample will be drawn.
A)True
B)False
8
Generally, telephone surveys have lower response rates than mail surveys.
A)True
B)False
9
Research in psychology in which students in Introductory Psychology classes are surveyed uses probability sampling techniques to obtain participants.
A)True
B)False
10
Researchers use incentives, such as cash, to increase survey response rates.
A)True
B)False
11
The most common response set is called social desirability.
A)True
B)False
12
Surveys using open-ended questions are more costly than those using closed-ended questions.
A)True
B)False
13
When designing a survey, it is recommended that the most important questions come at the end of the survey.
A)True
B)False
14
Face-to-face interviews are more common when sample sizes are small.
A)True
B)False
15
Focus groups are generally comprised of 12 individuals.
A)True
B)False





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