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| 1 | |
Research is: |
| | A) | the process of asking questions and finding answers. |
| | B) | only conducted by scientists. |
| | C) | always commissioned by individuals or organizations. |
| | D) | not used by consumers. |
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| 2 | |
Scholarly research: |
| | A) | relies on informal, scientific, and systematic methods. |
| | B) | is intended for a private audience. |
| | C) | is reviewed by other experts in the field. |
| | D) | uses prediction of communication behavior as its goal. |
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| 3 | |
Research and theory are related because: |
| | A) | research drives theory. |
| | B) | research is built on the results of previous researchers and provides a foundation for subsequent researchers, which contributes to theory development and theory testing. |
| | C) | research formulates, tests, and verifies theory in one step. |
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| 4 | |
Science is heuristic. This means that: |
| | A) | findings should be able to be extended to similar situations or to similar people. |
| | B) | scientific research must be based on evidence. |
| | C) | research findings should lead to more questions. |
| | D) | research results are replicable or repeatable. |
| | E) | research must be part of the public record. |
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| 5 | |
Communication as a social science: |
| | A) | relies on quantitative methods only. |
| | B) | relies on qualitative methods only. |
| | C) | relies on rhetorical or humanistic methods. |
| | D) | uses both quantitative methods and qualitative methods. |
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| 6 | |
Criteria for evaluating the questions researchers ask are: |
| | A) | quantitative methods, qualitative methods, and social science methods |
| | B) | methodological extremes, and law of the hammer |
| | C) | personal interest, social importance, and theoretical significance |
| | D) | testable, generalizability, and heuristic |
| | E) | describe behavior, determine causes of behavior, predict behavior, and explain behavior |
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| 7 | |
The research practice, if approached systematically, can result in:
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| | A) | describing behavior. |
| | B) | predicting behavior. |
| | C) | determining behavior. |
| | D) | all of the above. |
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| 8 | |
The social sciences: |
| | A) | are no different than the natural sciences. |
| | B) | do not use a systematic scientific approach. |
| | C) | focus on the study of human behavior. |
| | D) | participants’ subjective experiences. |
| | E) | abstract and often unobservable communication phenomena. |
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| 9 | |
Questions of cause and effect: |
| | A) | examine if, how, and the degree to which phenomena are related. |
| | B) | establish definitions for phenomena. |
| | C) | are used to recommend a course of action. |
| | D) | ask and answer if one or more variables is the cause of one or more outcome variables. |
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| 10 | |
Quantitative research methods, generally speaking, rely on: |
| | A) | participant observation in naturally occurring contexts. |
| | B) | numerical measurement. |
| | C) | participants’ subjective experiences. |
| | D) | abstract and often unobservable communication phenomena. |
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