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Introduction to Mass Communication, 2/e
Stanley J. Baran
Film
Learning Objectives
1.
Introduce students to the history and development of the film industry and film itself as a medium.
2.
Detail the cultural value of films and the implications of the blockbuster mentality.
3.
Analyze how the organizational and economic nature of the contemporary film industry shapes the content of films.
4.
Detail the relationship between film as a medium and its audiences.
5.
Improve students' film-watching media literacy skills.
2002 McGraw-Hill Higher Education
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