This Demonstration Online Learning Center is designed to help you succeed in your course. Chapter-specific content such as Quizzes, Story-Into-Theory Questions, Flashcards, Crossword Puzzles, Learning Objectives, Chapter Outlines, Chapter Summaries, and Internet Exercises can be accessed by choosing from the chapter drop-down menu on the left. Course-wide content such as Theory Matching Activities, Theory Summaries, Bibliography Formats, and Glossary can be accessed by choosing from the list on the left. To view all the contents of this website, visit its Site Map.
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This text introduces the field of communication to students who may have
little or no background in communication theory. The three overriding
goals of the book are to help students understand the pervasiveness of
theory in their lives, to demystify the theoretical process, and to help
students become more systematic and critical in their thinking about
theory. Chapter by chapter approach allows students to understand one
theory at a time, staying focused on one theory before learning another
theory.
To learn more about the book this website supports, please visit its Information Center.