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Marketing Research
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Preface
Table of contents


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Marketing Research, 4/e

Joseph F. Hair Jr, Kennesaw State University
Bryan A. Lukas, University of Melbourne
Kenneth E. Miller, University of Technology, Sydney
Robert P. Bush, Louisiana State University
David J. Ortinau, University of South Florida

ISBN: 1743078765
Copyright year: 2014

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Marketing Research, 4th Edition

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Marketing Research 4e

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