|
 |  Dynamics of Mass Communication: Media in the Digital Age, 7/e Joseph R. Dominick
Social Effects of Mass Communication
Chapter Outline
Investigating Mass Communication Effects
Effects on Knowledge and Attitudes
Media and Socialization
Shaping Attitudes, Perceptions, and Beliefs
Cultivation Analysis
Children and Television Advertising
Agenda Setting
Television and Cognitive Skills
Media Effects on Behavior: A Short History
Growing Public Concern
TV Violence
The Impact of Televised Violence
Survey Results
Experimental Results
The Catharsis versus Stimulation Debate
Bandura's Experiment
Complicating Factors
Field Experiments
What Can We Conclude?
Encouraging Prosocial Behavior
Developing Self-Control
Cooperation, Sharing, and Helping
Survey Data
Other Behavior Effects
Political Behavior
Effects of Obscenity and Pornography
Research About the Social Effects of the Internet
Communication in the Future: Social Impact
Privacy
Fragmentation and Isolation
Overload in the Information Society
Escape
Main Points
Questions for Review
Questions for Critical Thinking
Key Terms
Suggestions for Further Reading
Surfing the Internet
|
|
|
2002 McGraw-Hill Higher Education