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ABC's of Relationship Selling, 7/e
Charles M. Futrell, Texas A&M University
Planning the Sales Call Is a Must!

Web Links

Web Pages of Interest
http://www.pg.com/jobs/sectionmain.jhtml
(http://www.pg.com/jobs/sectionmain.jhtml)

Procter & Gamble Global opportunities site. P&G featured in Case 8-1
http://www.pqgold.com/ClubGold.html
(http://www.pqgold.com/ClubGold.html)

An example of a customer benefit plan
http://houns54.clearlake.ibm.com/solutions/crm/crmpub.nsf/detailcontacts/News_&_Resources
(http://houns54.clearlake.ibm.com/solutions/crm/crmpub.nsf/detailcontacts/News_&_Resources)

Several articles on Customer Relationship Management (CRM)




McGraw-Hill/Irwin




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