Main Topics

• The Tree of Business Life: Objections
• Welcome Objections!
• What Are Objections?
• When Do Prospects Object?
• Objections and the Sales Process
• Basic Points to Consider in Meeting Objections
• Six Major Categories of Objections
• Techniques for Meeting Objections
• Technology Can Effectively Help Respond to Objections!
• After Meeting the Objection--What to Do?
• In All Things Be Guided by the Golden Rule