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are evaluations of a particular person, behavior, belief, or concept. |
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involves the content of the message, whereas involves how the message is provided. |
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occurs when a person holds two contradictory attitudes or thoughts. |
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organize information stored in memory; represent in our minds the way the social world operates; and give us a framework to recognize, categorize, and recall information such as how people differ from one another. |
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seeks to explain how we decide, on the basis of samples of an individual's behavior, what the specific causes of that person's behavior are. |
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are those brought about by something in the environment; whereas are prompted by a person's internal traits or personality characteristics. |
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"Love is blind" is an example of the . |
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If you get an A on a test, you may think it is a result of your hard work; but if you get a poor grade, it was an unfair test. This attribution about your behavior is influenced by the bias. |
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