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Social Psychology book cover
Social Psychology, 7/e
David G Myers, Hope College

Conformity

Learning Objectives

After completing your study of this chapter you should be able to:

1.

Define conformity and explain the difference between "compliance" and "acceptance."

2.

Describe the findings of three classic studies on conformity.

3.

Identify circumstances that are conducive to conformity.

4.

Explain why people conform.

5.

Indicate how personality and cultural background are related to conformity.

6.

Explain why people sometimes resist social pressure.