Student Instructions: Maxager Technology, Inc., described as "profitability experts" on the company's web site at www.maxager.com, provides manufacturers with software that enables managers to see how their decisions impact company profits. The company's web site includes a link to an article, "How U.S. Steel Will Maximize Profitability," published in the April 2001 issue of New Steel. Access the article at http://www.newsteel.com/news/2001/april/nw010409.htm, read about U.S. Steel's experience with Maxager's software and answer the following questions: - How did the Maxager software enable U.S. Steel to significantly improve its cash flow and overall profitability?
- What was the "secret" to maximizing profitability?
- How do steelmakers tend to think of profits? How has U.S. Steel changed its thinking in this regard?
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