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Business: A Changing World, 4/e
O.C. Ferrell, Colorado State University
Geoffrey Hirt, DePaul University

Small Business, Entrepreneurship, and Franchising

Chapter Outline


Introduction

The Nature of Entrepreneurship and Small Business

What Is a Small Business?

The Role of Small Business in the American Economy

Industries that Attract Small Business

Advantages of Small-Business Ownership

Personal Advantages

Business Advantages

Disadvantages of Small-Business Ownership

High Stress Level

High Failure Rate

Starting a Small Business

The Business

Forms of Business Ownership

Financial Resources

Approaches to Starting a Small Business

Help for Small-Business Managers

The Future for Small Business

Demographic Trends

Technological and Economic Trends

Making Big Businesses Act "Small"





McGraw-Hill/Irwin