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Chapter Objectives
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1
State reasons why the study of communication is essential.
2
Define communication.
3
Name the components of communication.
4
Explain some principles of communication.
5
Explain the ways in which intrapersonal, interpersonal, public, and mass communication differ from each other.
6
Define communication competence.
7
Name some of the tenets of the National Communication Association Credo on Ethics.





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