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Multiple Choice Quiz
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1
The differences between creativity & innovation suggest
A)creativity implies the vision of what is possible
B)innovation is the process of implementation
C)creativity involves problem solving
D)all of the above
2
The authors comment that you and your peers will experience environmental change at an augmented rate:
A)seen only in the last twenty years of innovation
B)typical of American work environments plagued by poor utilization of creativity
C)never before encountered by humankind
D)unlike any nation of the world except Japan and the Pacific Rim countries
3
A sudden flash of insight into the right answer is referred to as:
A)the power of hunger to prompt improvisation
B)the insight trigger mechanism
C)the eureka process
D)the Hoover insight process
4
Which of the approaches to creativity listed below best describes "the development of a new and valuable idea through the unique interaction of the individual with available resources?"
A)person-oriented approach
B)technological-oriented approach
C)process-oriented approach
D)product-oriented approach
5
The ability to sense, understand, and effectively apply the power and acumen of emotions is:
A)affective creativity
B)process oriented creativity
C)eureka feelings
D)emotional intelligence
6
Individual creativity is a function of:
A)cognitive style and ability
B)personality and relevant knowledge
C)antecedent conditions
D)all of the above
E)a & b
7
Domain-relevant skills depend on:
A)presence or absence of salient extrinsic constraints in the social environment
B)experience in idea generating
C)innate perceptual and motor skills
D)individual ability to cognitively minimize extrinsic constraints
8
If individuals feel like extrinsic factors like deadlines are being used to control their performance, the result is likely to be:
A)a high level of motivation
B)a passion for the project
C)that motivation to generate new ideas will suffer
D)there will be passive resistance to any suggestions by managers to improve the problem solving process
9
Which type of thinking is needed for the creative process?
A)heuristic thinking
B)divergent thinking
C)innovative thinking
D)convergent thinking
E)Both b and c
10
What might be the reason for the synergy or creativity of teams?
A)the pool of knowledge of the group is greater than that of any individual
B)innovation is rarely the work of one individual
C)teams have more intrinsic motivation to succeed in projects than any one individual in the group
D)individual ideas show more clarity and innovation
11
Creativity and innovation imply change, although not all change is an innovation or creative.
A)True
B)False
12
Innovative environments are inherently turbulent.
A)True
B)False
13
Creativity is the complex product of a person's thoughts in a given situation.
A)True
B)False
14
The product champion makes the most significant technical contribution to the innovation.
A)True
B)False
15
It is easy to measure the creative climate of an organization.
A)True
B)False





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