|
1 | The first American newspaper was: |
| A) | the Boston News Letter |
| B) | Publick Occurrences both Foreign and Domestick |
| C) | New England Courant |
| D) | Pennsylvania Gazette |
|
2 | Benjamin Franklin is credited with: |
| A) | starting the Pennsylvania Gazette |
| B) | running the first editorial cartoon |
| C) | demonstrating that journalism could be an honorable profession |
| D) | all of these |
|
3 | The freedom of the press is protected by: |
| A) | the First Amendment |
| B) | the Fifth Amendment |
| C) | the original Constitution |
| D) | the Declaration of Independence |
|
4 | The first penny press paper, the New York Sun, was popular because it contained: |
| A) | political debates and an aggressive editorial policy |
| B) | a sports page and a financial page |
| C) | local stories of sex, violence, features, and human interest stories |
| D) | all of these |
|
5 | The Penny Press changed: |
| A) | the basis of economic support for newspapers |
| B) | the pattern of distribution |
| C) | the definition of what constituted news and how it was collected |
| D) | all of these |
|
6 | The idea of a newspaper chain was pioneered by: |
| A) | Joseph Pulitzer |
| B) | E.W. Scripps |
| C) | William Randolph Hearst |
| D) | Horace Greeley |
|
7 | Although the onset of yellow journalism in the U.S. was not the proudest moment in American newspaper history, it did help bring about: |
| A) | aggressive reporting and investigative stories |
| B) | more enthusiasm and verve in the profession |
| C) | the onset of more professional writing |
| D) | all of these |
|
8 | Jazz journalism is characterized by which of the following features? |
| A) | most centrally located in New York, |
| B) | were tabloid size, |
| C) | made lavish use of photographs, |
| D) | all of these |
|
9 | Characteristics of online newspapers include: |
| A) | can be continuously updated |
| B) | interactive and feature user-generated content |
| C) | limited by newshole size |
| D) | can be continuously updated and interactive and feature user-generated content. |
|
10 | In journalism, a newshole is the amount of news that a paper prints in each edition. It remains the same until the publisher decides to change it. |
| A) | True |
| B) | False |
|
11 | Increased competition, credibility crisis, and changing social and economic conditions have contributed to the decline in newspaper circulation. |
| A) | True |
| B) | False |
|
12 | In addition to the Internet, newspapers are distributing news via mobile media such as Internet-enabled cell phones, personal digital assistants (PDAs), and laptops. |
| A) | True |
| B) | False |
|
13 | Gannett is the biggest newspaper group. |
| A) | True |
| B) | False |
|
14 | "Blog" is short for "web log" and exists in the "blogosphere." |
| A) | True |
| B) | False |
|
15 | A blog is a website that contains an online personal journal with reflections, comments, and hyperlinks. |
| A) | True |
| B) | False |
|
16 | A replica edition of a newspaper has the same design as the print edition. |
| A) | True |
| B) | False |