![](/olcweb/styles/shared/spacer.gif) | Learning Objectives (See related pages)
Upon completion of Chapter 22, the student should be able to:
1. Explain the overall pervasiveness, influence, and potential power of television in society. |
![](/olcweb/styles/shared/spacer.gif) | ![](/olcweb/styles/shared/spacer.gif) | ![](/olcweb/styles/shared/spacer.gif) | 2. Differentiate between the transmissional and ritual perspectives. |
![](/olcweb/styles/shared/spacer.gif) | ![](/olcweb/styles/shared/spacer.gif) | ![](/olcweb/styles/shared/spacer.gif) | 3. Describe and exemplify the four-step process of television's causal effect on culture. |
![](/olcweb/styles/shared/spacer.gif) | ![](/olcweb/styles/shared/spacer.gif) | ![](/olcweb/styles/shared/spacer.gif) | 4. Discuss why Cultivation Analysis can be considered a critical theory of communication. |
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