(See related pages)
Upon completion of Chapter 22, the student should be able to:
|
|
|
| 1. Explain the overall pervasiveness, influence, and potential power of television in society. |
|
|
|
| 2. Differentiate between the transmissional and ritual perspectives. |
|
|
|
| 3. Describe and exemplify the four-step process of television's causal effect on culture. |
|
|
|
| 4. Discuss why Cultivation Analysis can be considered a critical theory of communication. |