Mission statements describe the fundamental purpose and basic philosophy of
an organization. Compare and contrast Merck's
mission statement with the mission statements of Compaq and Lucent found in
the textbook.
2. In your own words, describe the methodology for determining America's most
admired companies.
3. Companies can also be ranked by many different attributes using tools provided
on the Web site. List these attributes. Which one do you think is most important?
Explain why. What company is currently ranked highest in this attribute?
The Wharton
Center for Leadership & Change Management Web site includes information
on leadership programs of other organizations. Choose two organizations from
the list and briefly describe both leadership programs.