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Chapter Outline
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Language Is Important
Meanings of Words
Using Language Accurately
Using Language Clearly
Use Familiar Words
Choose Concrete Words
Eliminate Clutter
Using Language Vividly
Imagery
Rhythm
Using Language Appropriately
Appropriateness to the Occasion
Appropriateness to the Audience
Appropriateness to the Topic
Appropriateness to the Speaker
A Note on Inclusive Language







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