 | Chapter Objectives
(See related pages)
After reading this chapter, you should have a good understanding of:
- How managers can create value through diversification initiatives.
- How corporations can use related diversification to achieve synergistic benefits through economies of scope and market power.
- How corporations can use unrelated diversification to attain synergistic benefits through corporate restructuring, parenting, and portfolio analysis.
- The various means of engaging in diversification—mergers and acquisitions, joint ventures/strategic alliances, and internal development.
- Managerial behaviors that can erode the creation of value.
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