The Dynamics of Mass Communication: Media in the Digital Age focuses on aspects of the media-history, organization, ownership, economics, feedback, and career-with increased focus on ethics and the critical cultural perspective. New to this edition is a section on the impact of the digital age in each media chapter. Dominick's cogent and lively writing style has made this text a student favorite. The Enhanced Media package accompanying this textbook gives students more access to learning and research aids. |