Strategic Management: Strategic Managment Gregory G. Dess,
University of Texas at Dallas G.T. Lumpkin,
University of Illinois--Chicago
Assessing the Internal Environment of the Firm
Chapter ObjectivesChapter 3
After reading this chapter, you should have a good understanding of:
- The benefits and limitations of SWOT analysis in conducting an internal analysis of the firm.
- The primary and support activities of a firm’s value chain.
- How value-chain analysis can help managers create value by investigating relationships among activities within the firm and between the firm and its customers and suppliers.
- The different types of tangible and intangible resources, as well as organizational capabilities.
- The four criteria that a firm’s resources must possess to maintain a sustainable advantage.
- The usefulness of financial ratio analysis as well as its inherent limitations.
- How to make meaningful comparisons of performance across firms.
- The value of recognizing how the interests of a variety of stakeholders can be interrelated.
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