New analysis of consumer and producer surplus.

New chapter on government regulation of business.

Analysis of advanced pricing techniques now includes a modern treatment of several methods of price discrimination.

New Student CD contains the complimentary Student Workbook (formerly salable), a digital library of the text's images, Consulting Projects, Excel data sets, Statistix 8 tutorial, Statistix 8 data sets, Illustrations from Past Editions, Review of Derivatives and Optimization, and Review of Fundamental Mathematics. Christopher Thomas continues to update this material.

Nearly every chapter is updated to reflect current research and market trends.