Interactive Applications provided for each chapter of the textbook allow instructors to assign application-focused interactive activities, engage students to “do” business, stimulate critical thinking, and reinforce key concepts. Students apply what they’ve learned and receive immediate feedback. Instructors can customize these activities and monitor student progress. For more information click here.
Connect Plus Business (ISBN: 9780077637071): Gives students an integrated experience of accessing all their assignments LearnSmart, Interactive Applications, and more in an environment that allows them instant access to a media-rich eBook anytime, anywhere. With each homework problem directly mapped to the topic in the book, the student is only one click away from the textbook. The eBook also includes a powerful search function that allows students to quickly scan the entire book for relevant topics.
McGraw-Hill’s Expanded Management Asset Gallery! Located under the library tab under instructor resources within Connect Introduction to Business, instructors can locate specific materials to enhance their courses. For more information click here. All of the following can be accessed within the Management Asset Gallery in Connect:
Manager’s Hot Seat—This interactive, video-based application puts students in the manager’s hot seat, builds critical thinking and decision-making skills, and allows students to apply concepts to real managerial challenges. Students watch as 15 real managers apply their years of experience when confronting unscripted issues such as bullying in the workplace, cyber loafing, globalization, intergenerational work conflicts, workplace violence, and leadership versus management.
Self-Assessment Gallery—Unique among publisher-provided self-assessments, our 23 self-assessments give students background information to ensure they understand the purpose of the assessment. Students test their values, ethics, beliefs, and interests, allowing them to personally apply chapter content to their own lives and careers. Every self-assessment is supported with PowerPoints and an instructor manual, making it easy for instructors to create an engaging classroom discussion surrounding the assessments.
Business Plan Pro (ISBN: 9780077637729): Business Plan Pro helps students with its wizard based environment step-by-step through the creation of a professional business plan. 68 sample plans provide guidance for students along with integrated financials, and real-world forecasting tools. There is also a grading sheet, built-in research data, and uses a SBA approved document format. This is a great option for instructors who incorporate a quarter/semester-long business plan project into their course. Bundling Business Plan Pro with Ferrell offers students substantial savings compared to the academic version of the software ISBN: 9781259179341.
CREATE, our Custom Textbook Option Craft your teaching resources to match the way you teach! With McGraw-Hill Create, www.mcgrawhillcreate.com, you can easily rearrange chapters, combine material from other content sources, and quickly upload content you have written like your course syllabus or teaching notes. Find the content you need in Create by searching through thousands of leading McGraw-Hill textbooks. Arrange your book to fit your teaching style. Create even allows you to personalize your book’s appearance by selecting the cover and adding your name, school, and course information. Order a Create book and you’ll receive a complimentary print review copy in 3–5 business days or a complimentary electronic review copy (eComp) via email in about one hour. Go to www.mcgrawhillcreate.com today and register. Experience how McGraw-Hill Create empowers you to teach your students your way.
Tegrity Campus is a service that makes class time available all the time by automatically capturing every lecture in a searchable format for students to review when they study and complete assignments. With a simple one-click start and stop process, you capture all computer screens and corresponding audio. Students can replay any part of any class with easy-to-use browser-based viewing on a PC or Mac. Tegrity Campus is available stand-alone or within Connect.
Blackboard Partnership – McGraw-Hill and Blackboard have teamed up to simplify your life. Now you and your students can access Connect and Create right from within your Blackboard course – all with one single sign-on. The gradebooks are seamless, so when a student completes an integrated Connect assignment, the grade for that assignment automatically (and instantly) feeds your Blackboard grade center. Learn more at www.domorenow.com.
MHCampus™: McGraw-Hill Campus™ is a new one-stop teaching and learning experience available to users of any learning management system. This institutional service allows faculty and students to enjoy single sign-on (SSO) access to all McGraw-Hill Higher Education materials, including the award winning McGraw-Hill Connect platform, from directly within the institution’s website. McGraw-Hill Campus™ provides faculty with instant access to all McGraw-Hill Higher Education teaching materials (e.g. eTextbooks, test banks, PowerPoint slides, animations and learning objects, etc), allowing them to browse, Search, and use any instructor ancillary content in our vast library at no additional cost to instructor or students. Students enjoy SSO access to a variety of free (e.g. quizzes, flash cards, narrated presentations…etc.) and subscription based products (e.g. McGraw-Hill Connect). With this program enabled, faculty and students will never need to create another account to access McGraw-Hill products and services. Learn more at www.mhcampus.com.
Assurance of Learning Ready
Many educational institutions today are focused on the notion of assurance of learning, an important element of some accreditation standards. M: Business, 4e, is designed specifically to support your assurance of learning initiatives with a simple, yet powerful solution.
Each test bank question for M: Business, 4e, maps to a specific chapter learning outcome/objective listed in the text. You can use our test bank software, EZ Test and EZ Test Online, or in Connect Introduction to Business to easily query for learning outcomes/objectives that directly relate to the learning objectives for your course. You can then use the reporting features of EZ Test to aggregate student results in similar fashion, making the collection and presentation of assurance of learning data simple and easy.
AACSB Statement The McGraw-Hill Education is a proud corporate member of AACSB International. Understanding the importance and value of AACSB accreditation, M: Business, 4e, recognizes the curricula guidelines detailed in the AACSB standards for business accreditation by connecting selected questions in the test bank to the six general knowledge and skill guidelines in the AACSB standards. The statements contained in, are provided only as a guide for the users of this textbook. The AACSB leaves content coverage and assessment within the purview of individual schools, the mission of the school, and the faculty. Although this book and the teaching package make no claim of any specific AACSB qualification or evaluation, we have within M: Business, 4e, labeled selected questions according to the six general knowledge and skills areas.
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