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How the Misinformation Effect Influences Memories
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Overview
In this segment, researcher Elizabeth Loftus discusses how misinformation affects memories. Chapter 15 goes into more depth on the misinformation effect in the context of court and witnesses to crimes.

Web Connections
"Make-believe Memories" by Loftus
http://faculty.washington.edu/eloftus/Articles/AmerPsychAward+ArticlePDF03%20(2).pdf

"Misinformation and Memory" by Loftus and Hoffman
http://faculty.washington.edu/eloftus/Articles/hoff.htm

"Advertising's Misinformation Effect" by Braun and Loftus
http://faculty.washington.edu/eloftus/Articles/braun.htm



Pre-Test




1Do we accurately construct memories of ourselves and events in our lives?



2Can information be suggested to us and we remember it as actually happening?

Post-Test




3If an interviewer asks a witness to a crime if the stolen purse was blue, the witness is more likely to remember the stolen purse as blue, even if this is not the correct color.
A)True
B)False



4The misinformation effect can include asking leading questions, adopting information from a second witness, or remembering erroneous details in media coverage.
A)True
B)False







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