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Introduction to Mass Communication, 2/e
Stanley J. Baran
Magazines
Learning Objectives
1.
Introduce students to the history and development of the magazine industry and the magazine itself as a medium.
2.
Analyze how the organizational and economic nature of the contemporary magazine industry shapes the content of magazines.
3.
Detail the relationship between magazines as a medium and their readers.
4.
Improve students' magazine reading media literacy skills.
2002 McGraw-Hill Higher Education
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