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ABC's of Relationship Selling, 7/e
Charles M. Futrell, Texas A&M University


Digital Supplements


Teaching and Learning Supplements: Digital

McGraw-Hill/Irwin has spared no expense to make ABC's the premier text in the market today. Many instructors face classes with limited resources, and supplementary materials provide a way to expand and improve students' learning experience. Our learning package was specifically designed to meet the needs of instructors facing a variety of teaching conditions and for both the first-time and the veteran instructor.

Tutor Software. This Windows program allows students to test themselves. It is organized by chapter and offers true/false, multiple-choice, and matching questions.

Pro-Selling Video. Several hours of student role-plays, exercises, examples of selling techniques, and industry sales training programs show students how to prepare their role-plays and how course content relates to the sales world.

Inc. Business Resources Video Package. A new feature from Inc. demonstrating key features of relationship selling.

Computerized Test Bank. A Computerized Test Bank for the IBM PC is available free to adopters. The Computerized Test Bank allows instructors to select and edit test items from the printed Test Bank and to add their own questions. Various versions of each test can be custom printed.

TeleTest. A favorite of the author, TeleTest allows the instructor to select test questions, call McGraw-Hill/Irwin, and have the test typed out and mailed (or E-mailed) to the instructor. Irwin/ McGraw-Hill can supply various versions of the same questions and can randomly select questions for a chapter by difficulty level.

Instructor CD-Rom. A course preparation CD including:

  • A PowerPoint Presentation. A brand new program offering over 200 lecture slides. These slides can be customized for any course.
  • Computerized Test Bank. The Computerized Test Bank allows instructors to select and edit test items from the printed Test Bank and to add their own questions. Various versions of each test can be custom printed.
  • Electronic Version of the Instructor's Manual.

Course Website. At http://www.mhhe.com/futrell, you can access downloadable versions of instructor support materials, as well as a student tutorial and student self-assessment quizzes.

New! ACT!™ Express Software. For many businesspeople, staying in touch with prospects, customers, clients, vendors, and suppliers—people outside the company—is critical to a businessperson's success. And that success depends on managing those contacts for highly productive business relationships.

Included with this textbook is ACT!™ Express, a tool that will help students entering the business world. Based on the best-selling ACT! contact management system, ACT! Express shows students how to become more productive—resulting in better business relationships and greater business opportunities.





McGraw-Hill/Irwin