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Principles & Practice of Marketing, 3/e
David Jobber, University of Bradford, UK
The marketing environment
Web Links
Sony:
www.sonymusic.com
Universal:
www.umusic.com
Bertelsmann:
www.bertelsmann.com/themes/music/music.cfm
The Band register:
www.bandreg.com
GetMusic:
www.getmusic.com
Metallica:
www.metallica.com/news/2000/napfaq.html
Napster:
www.napster.com
Marks and Spencer:
www.marksandspencers.com
Nestle:
www.nestle.com
Perrier:
www.perrier.com
Nokia:
www.nokia.com
Philips:
www.philips.com
Fiat:
www.fiat.com
Greenpeace:
www.greenpeace.org
ASH:
www.ash.org
DuPont:
www.dupont.com
Body Shop:
www.bodyshop.com
Tesco:
www.tesco.com
Sky Digital:
www.sky.com/skydigital
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