Site MapHelpFeedbackTrue/False
True/False
(See related pages)

1
Content analysis is an analysis of the contents of a communication.
A)TRUE
B)FALSE
2
Content Analysis is a technique that aids researchers as they code behavior during direct observation.
A)TRUE
B)FALSE
3
There are several reasons to do a content analysis including: to obtain descriptive information of one kind or another, to test hypotheses, to check other research findings, and/or analyze observational and interview data.
A)TRUE
B)FALSE
4
The latent content of a communication refers to the specific, clear, surface content--the words, pictures, images, and such that are easily categorized.
A)TRUE
B)FALSE
5
The manifest content of a document refers to the meaning underlying what is contained in a communication.
A)TRUE
B)FALSE
6
None of the sampling methods used in other kinds of educational research can be applied to content analysis.
A)TRUE
B)FALSE
7
Two major advantages of content analysis research are that it is unobtrusive and it is comparatively easy to conduct.
A)TRUE
B)FALSE
8
The major disadvantages of content analysis research are that it is limited to the analysis of communications and it is difficult to establish validity.
A)TRUE
B)FALSE
9
Validity can be checked by comparing data obtained from manifest content to that obtained from latent content.
A)TRUE
B)FALSE
10
Coding categories must be established ahead of time.
A)TRUE
B)FALSE





To learn more about the book this website supports, please visit its Information Center.
(c)2006 McGraw-Hill Higher Education
Any use is subject to the Terms of Use and Privacy Policy.
McGraw-Hill Higher Education is one of the many fine businesses of The McGraw-Hill Companies.


Design and Evaluate ResearchOnline Learning Center with Powerweb

Home > Chapter 20 > True or False